About Us

Our Mission is to innovate and expand housing and transportation choices for a more inclusive, affordable, and environmentally sustainable Palo Alto by working with residents and city government.

We host educational events, conduct original research on local housing and transportation-related issues, and serve as a voice to our elected officials and city staff.  

We are a broad coalition of Palo Alto community members from retirees to recent graduates, families who have lived in Palo Alto for generations and those who have just moved here.

In the 1890s, University and California Avenue were founded and flourished as compact, vibrant rail town centers. Since then, Palo Alto has attracted creative, innovative souls from around the country and the world, and enabled them to invent the future.

A strong local economy has increased the number of jobs in Palo Alto, and more office space has been built - yet the city has over time refrained from building housing and supporting transportation policies necessary to sustain economic growth in this area. This has resulted in more people traveling to work from further away, causing traffic congestion along both local roads and freeways. Despite work-from-home policies, Palo Alto has a larger percentage change in population from commuting than any other city in the country.

Given a nearly stagnant housing supply not only in Palo Alto, but all of Silicon Valley, housing has become extraordinarily expensive and whole groups of workers have been priced out of living in the community they serve. The result has meant a city whose population is skewed with many more older adults than younger ones. Many older adults would like to downsize but have no appropriate options to do so while remaining in Palo Alto, and therefore often must leave their lifelong friends and grandchildren.

On its current course, Palo Alto will continue to experience traffic issues and local business declines, and it will have turned away new businesses and new workers who no longer have appropriate housing. The very economic growth that makes Silicon Valley a gem in America’s economic crown will slowly be chipped away, hurting local businesses, school funding, and employment rates alike.  

Manage Impacts

  • Manage parking by reducing demand and providing alternatives to driving whenever feasible.

  • Mitigate impacts by setting goals and enforcing them for new building projects, setting clear and specific car trip goals (net new trips or vehicle miles traveled), offering incentives to reach those goals, and creating real enforcement measures.

  • Invest in safe walking/biking infrastructure in all parts of our city. We support the 2012 Bicycle & Pedestrian Plan and a robust 2024 plan (currently underway). 

  • Incent and invest in public transportation such as Caltrain (University Ave is the most popular Caltrain station after 4th & King), buses, and shuttles. We cannot meet our climate change goals without stable, dedicated funding for public transit. 

  • Support transportation innovation such as rental bikes, car sharing, and other micro-mobility solutions.  

Our Vision to Shape and Manage Growth in the Right Places 

Build For The Future

  • Add more housing clustered near services and transportation options in Downtown, El Camino, and California Avenue. This reduces both the length and frequency of car trips, parking demand, and greenhouse gas emissions, while increasing the quality of life and health in the community.

  • Enable schools to thrive by increasing availability of smaller housing units aimed at singles and active seniors who pay property taxes but do not have school-aged children, as well as family-sized units. Housing choices of all sizes serve the entire community. 

  • Preserve parks and marshland and other native habitats by preventing sprawl to protect biodiversity.

  • Design for livability by creating public amenities such as delightful plazas, beautifully landscaped street networks, and active ground floors with businesses that serve the public.

  • Data-driven decision-making that allows us to pinpoint transportation and parking weak spots for rectification, and make sure our solutions actually work.

  • Champion specific plans for areas like Downtown, California Avenue, along El Camino, and at the San Antonio and Charleston Corridors. Build impact management strategies into growth plans, and actively engage the community.

Current Housing Projects

*Including Builder’s Remedy Projects*